Blast your way to supervillain stardom with the Minions at Villain-Con
At StrikerVR, we collaborated with Universal Studios to create the E-Liminator X Minion Blaster for Illumination’s Villain-Con Ride. I was part of the small team that pitched and created the deck, which laid the foundation for our collaboration.
Additionally, I art-directed and created motion graphics and animations for our prototype, enhancing its appeal and functionality, and produced initial concept sketches to convey the project's vision and to guide the visual design process.
Reenvisioning Theme park attractions
—The Illumination’s Villain-Con ride is a revolutionary approach to a theme park attraction. Guests grab a blaster which syncs to the Universal mobile app, enabling customization, leaderboard inclusion, and awarding of trophies. From there, a conveyor belt guides them through interactive screen-based experiences where they can battle the evil-doers of Villain-Con.
The Best-selling E-Liminator X Toy—Based on our product designs, Universal successfully developed a Minions blaster toy. This blaster went on to become the best-selling product at the park, a testament to the creativity of the StrikerVR team.
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